North Shore Chapter Meetup

How to Turn Existing Customers, Leads and Data Into Growth

Most businesses spend all their energy chasing new customers while ignoring the opportunities already sitting in their database.

What we'll cover:

·        How to make smarter growth decisions using customer data

·        Why your customer database is one of your most valuable business assets

·        The key metrics every founder should understand

·        The revenue opportunities most founders are overlooking

·        Reactivating old leads and past customers

Date:  Thur, 17 Sep

Time:  9:30am-10:30am

Location:  Online

Why you need it:
It's a topic founders rarely think about, but often generates immediate results because it's focused on leveraging what they already have rather than spending more money.

Join us for a Brisbane CBD Community Meetup - a chance to connect with other local founders.

During this catch-up, we'll run a simple agenda designed to support each other with current business challenges, opportunities, and connections that may help move things forward.

Everyone is using AI. Not everyone is using it well.

Join Marissa Kos, Founder of MxM.ai, for a no-BS conversation on AI in business - what works, what doesn’t and what’s simply not worth your time.

Marissa isn’t here to tell you to automate everything or give you another list of prompts. She’ll cut through the noise, get very frank about the industry, call out the AI slop and share where AI can genuinely make your business smarter, faster and more efficient.

What’s in store:

• The distance between what AI is pitched as and what it can genuinely do for you today
• What’s genuinely useful - and what’s AI slop.
• The tools actually worth using in business right now.
• What founders should consider in implementing AI; teams, strategy, long-term vision
• AI agents, workflows and what everyone is getting wrong.
• Where AI is heading and what founders need to be ready for.

Date:  Tues, 22 Sep

Time:  9:30am-10:15am

Location:  Online

Consider this part two of our conversation with Marissa. A year on, she’s back to unpack what’s changed in AI, what’s proven useful and what hasn’t lived up to the hype. Catch part one in the BOA Video Content Library.

Join us for an afternoon with Lorna Jane Clarkson, founder of Lorna Jane Active, as we go beyond the brand and into the mindset, decisions and resilience behind one of Australia’s most recognised activewear businesses.

Long before athleisure became a movement, Lorna was hand-stitching her first designs and building a business around a vision she deeply believed in. Over three decades later, she has built Lorna Jane Active into an internationally recognised brand and established herself as one of Australia’s most influential female entrepreneurs, helping pioneer a category that would transform the way women dress and live. Her Never Give Up philosophy has remained at the heart of both her leadership and the business she has built.

In an intimate conversation, Lorna will take us beyond the success story to share the pivotal decisions, challenges and lessons that have shaped her journey - and what it really takes to keep backing yourself while building something with longevity.

Date: Thur, 22 Oct

Time: 12pm-3pm

Location: Icebergs Dining Room & Bar

Some of Australia’s most influential female founders will also be joining us for an afternoon of great conversation, new connections and a rare opportunity to learn from one of Australia’s most iconic founders.

Proudly presented in partnership with Omnisend.