1 session inside Boa
Jess Whatman
Founder, Agencync
Jess Whatman spent 20 years in corporate real estate, moving from reception to property management and sales before managing a large agency on Sydney's Upper North Shore. About 10 years ago her employer sent her to the Philippines to learn outsourcing, where she hired and managed six virtual assistants. She now runs Agencync, a VA agency that has scaled to multi-million dollar revenue in three years and services over 400 founders across Australia.
The session
What Jess teaches
Split your week into $10 and $100 an hour tasks on paper
Jess grabs a sheet of paper and draws a line down the middle, writing $10 in one column and $100 in the other. Every task she does across the day and week gets handwritten into one column. Recording a session where no one else can stand in is a $100 task. Sitting on her phone drafting replies to client emails is a $10 task her team can do.
From How to hire, brief and keep a great virtual assistant →Benchmark against your hourly rate before you touch any task
If your hourly rate is $250, do not do work you could pay someone else less than $250 an hour to do. Jess names the usual suspects: social media management, designing tiles in Canva, chasing invoices, data entry. Most of it can be done for $10 to $15 an hour by someone else.
From How to hire, brief and keep a great virtual assistant →Build a procedure in five minutes with Loom
When you hit a task you hate, open Loom (free plan, around 100 videos of up to five minutes) and press record on your screen while you do the task, talking as you go. One more click turns the recording into a written procedure. Your VA gets both the video of you explaining it and the written steps, and you have spent five minutes.
From How to hire, brief and keep a great virtual assistant →Aim to hand over 80% of a task, not 100%
Agencync sits with clients and maps where their hours actually go. If a task takes two hours a day, roughly 80% of it can usually be offshored while you keep the top 20% and the final check. Accept output that is not perfect. Tweaking a couple of things beats spending the full two hours yourself.
From How to hire, brief and keep a great virtual assistant →
Watch the full sessioninside Boa.
Session notes are free. The recordings, the live advisories and the founders in the room are for members.