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Session notes reviewed by

Kirsten Scott

Co-founder, Born of Ambition

Kirsten Scott co-founded Boa to give Australian founders somewhere to learn from people a few steps ahead of them. She hosts the advisory sessions, fireside chats and mentor series in the Boa library, and reviews every set of session notes against the recording before it is published.

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What reviewing these notes means

Every page in the library is built from the actual recording of a session that happened, with a real founder, in front of real members. The takeaways, the chapter list and the transcript all come from that recording. Nothing is added that the speaker did not say. If something was unclear in the room, it stays out.

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Sessions Kirsten hosted (27)

Sabri Suby: how to build an offer nobody can resistPremium49 min

Fireside Chat

Sabri Suby: how to build an offer nobody can resist

8 June 2026

Allan Dib: get the message right before you amplify itPremium42 min

Fireside Chat

Allan Dib: get the message right before you amplify it

Amanda Delosa: PR and personal brand without a budgetPremium37 min

Digital Advisory

Amanda Delosa: PR and personal brand without a budget

Website optimisation that actually moves conversion ratePremium58 min

Mentor Series

Website optimisation that actually moves conversion rate

From $500 to 200 staff: how Andrew Raso scaled an agencyPremium33 min

Fireside Chat

From $500 to 200 staff: how Andrew Raso scaled an agency

Annabel Hay: from nightclub idea to Priceline and CVS shelvesPremium45 min

Digital Advisory

Annabel Hay: from nightclub idea to Priceline and CVS shelves

Ari Galper: the one-call sale and how to stop chasing leadsPremium53 min

Mentor Series

Ari Galper: the one-call sale and how to stop chasing leads

Ari Galper: the targeted book that books your calendarPremium58 min

Mentor Series

Ari Galper: the targeted book that books your calendar

33 years of relationship selling, from D'Leanne LewisPremium26 min

Fireside Chat

33 years of relationship selling, from D'Leanne Lewis

Master Your Mental Game: regulate the body firstPremium59 min

Mentor Series

Master Your Mental Game: regulate the body first

Worry time: the clinical method for founders who overthinkPremium54 min

Mentor Series

Worry time: the clinical method for founders who overthink

Hard launching your brand with PR founder Grace GarrickPremium46 min

Digital Advisory

Hard launching your brand with PR founder Grace Garrick

Finder's Jeremy Cabral on SEO, AI search and RedditPremium45 min

Mentor Series

Finder's Jeremy Cabral on SEO, AI search and Reddit

The Iconic's CMO on getting off the paid performance drugPremium38 min

Fireside Chat

The Iconic's CMO on getting off the paid performance drug

Josh Sparks: the brand pyramid, archetypes and the WHAC exercisePremium1h 4m

Mentor Series

Josh Sparks: the brand pyramid, archetypes and the WHAC exercise

From operator to CEO: strategy, teams and tactical autonomyPremium51 min

Mentor Series

From operator to CEO: strategy, teams and tactical autonomy

Kivari's founder on delegation, brand filters and saying noPremium32 min

Fireside Chat

Kivari's founder on delegation, brand filters and saying no

Lexie Murray on organic social, influencers and content pillarsPremium52 min

Digital Advisory

Lexie Murray on organic social, influencers and content pillars

Organic social that grows a brand without ad spendPremium51 min

Mentor Series

Organic social that grows a brand without ad spend

Organic content pillars, founder storey and getting engagementPremium1h 2m

Mentor Series

Organic content pillars, founder storey and getting engagement

Lisa Teh on building a founder brand with LinkedIn and AIPremium42 min

Digital Advisory

Lisa Teh on building a founder brand with LinkedIn and AI

Delegate to systems and people, then scale on partnershipsPremium55 min

Digital Advisory

Delegate to systems and people, then scale on partnerships

Luke Heka: simple AI systems that actually stickPremium42 min

Digital Advisory

Luke Heka: simple AI systems that actually stick

Mark Bouris on Costs, Cash Flow and Pricing for 2026Premium1h 3m

Digital Advisory

Mark Bouris on Costs, Cash Flow and Pricing for 2026

Sarah Davidson: going global, partnerships and knowing when to stopPremium52 min

Fireside Chat

Sarah Davidson: going global, partnerships and knowing when to stop

De-risking your business with commercial propertyPremium52 min

Fireside Chat

De-risking your business with commercial property

Beyond the Logo: Building Brands That LastPremium1h 8m

Panel Event

Beyond the Logo: Building Brands That Last